It is, therefore, no surprise that there is a renewed focus on consumer protection issues related to automatic renewal plans or continuity services. Subscription plans, from video or music streaming services to magazines and online classes, and continuity services that offer everything from coffee beans to cleaning supplies, have become an essential part of our lives, especially more recently as the COVID-19 pandemic has forced consumers to rely on online stores to fulfill even their most basic, everyday needs. The state joins dozens of others that have already enacted similar laws. New York’s brand-new automatic renewal law, SB 1475, went into effect this week, on February 9, 2021.
